Imagine falling in love in a new way. Imagine a perfect pairing of wine and music, an accompaniment that changes the way you drink wine forever? Let us take you on a journey and fall in love with a new immersive experience that pairs wine and music in an entirely different way.
In a new immersive approach to pairing wine with music; Gene Shill generates a ‘sonic palette’ from the tasting notes of wine to produce original music. The ‘sonic palate’ reflects the nuances and characteristics described in the tasting notes, and an original soundtrack is created to accompany the wine. The music is accessed by scanning a unique QR code and links the consumer to an online music streaming platform. Each track represents the journey of the wine from the opening of the bottle to the last drop and runs for 45 minutes in length.